Fuse Reels

Great product, well made and a perfect solution for managing unwieldy charger.

Makes caring around my Apple products so much easier and they don’t tangle. Frees so much room too

This product is amazing. Thank you so much for thinking of this!

Okay, this product is a must-have for people that practice efficiency. The Fuse Reel is a must-have for a college student or anyone that is constantly on the go. You would think this product would be bulky and take up more space than just having a wire and the brick; this could not be further from the truth. This product is able to maximize the space it takes up and actually proves to be more beneficial than other methods. Everyone needs this product. I personally have a charging set up in my room but I have a spare charger for my backpack. This reel allows me to maximize the portability of this charger. It is easily able to be set up and cranked back in seconds. No longer do you have to manage the cords and fold it back up to make it clean. I thank this startup so much for bringing a much-needed product for us people that love to be on the go and practice efficiency.

I was so excited to upgrade to a new MacBook after 10 years!!! But was sad to learn the charger was not like they were previously, and don't come with tabs to wind up. Luckily, I saw the Facebook ad for Fuse Reels, and purchased the Side Winder Fuse Reel for MacBook Air! WHAT A LIFE SAVER! Now my Charger plug AND cord are together and I don't have to worry about forgetting one or the other, while also having something to wind it up with! Not to mention I am also looking to purchase more! THANK YOU FUSE REELS! Also the shipping was really fast!

Side wider turns a mess of cable into a manageable cassette. I just wind it up and it all stows neatly and drop it into my bag. It required me to swap out the MacBook pro power brick’s modular plug for the extension cable (bought separately) but this provides an extra benefit of more reach to power AND avoids a large MacBook Pro power brick clogging the whole socket (which is important when the outlets are built into a nook in a conference table.) or falling out of a worn wall socket. Very glad I picked this up (snagged it during the Presidents’ Day sale).

Bought (2) of these, arrived yesterday and they are well built, designed and work great. They sure will help with the cluster and the premature failure of Apple’s charger cord (thin end not extension).

It looked good when I ordered it. It arrived with simple instructions and was easy to assemble to my existing power cord. It makes me wish I had this for all the years I've used Macs. Makes coiling and expanding INCREDIBLY easy. Absolutely love it. If you're tired of coiling by hand and wasting velcro straps, you DEFINITELY need this.

No problems so far! Easy to use, convenient and witty! POP it in...close it, wind it up...done!!! Pretty sturdy too!! Bought my husband one too, and we both love!

One of the best purchases of the year! I didn't even know how much I needed it! Recommended!

I absolutely love this reel. It neatly, easily, and compactly stores my charger and makes it easy to carry. Highly recommended.

Apple products are first class. That is their marketing approach. The Side Winder Fuse Reel is that one MUST HAVE accessory to make your Apple ecosystem ULTIMATE class. The Fuse Reel keeps the power cord neatly wrapped to minimize wear and tear on delicate endpoints that could lead to power cord replacements. More importantly, The Fuse Reel keeps your power cord neat and organized so that you do not have to deal with a tangled power cord mess. I appear so much more professional when I arrive in meetings and take my Fuse Reel out of my back pack. Everyone else is untangling their power cords while I simple unwind mine to the desired length and am in business. This is a product that I wish I had thought of. The Side Winder Fuse Reel is a MUST have for any Apple laptop owner.